{"id":9403,"date":"2026-08-14T08:48:15","date_gmt":"2026-08-14T11:48:15","guid":{"rendered":"https:\/\/portalmaisagro.com\/?p=9403"},"modified":"2026-08-14T08:48:15","modified_gmt":"2026-08-14T11:48:15","slug":"pesquisa-revela-desafios-e-avancos-da-cultura-cooperativista-no-brasil","status":"publish","type":"post","link":"https:\/\/portalmaisagro.com\/?p=9403","title":{"rendered":"Pesquisa revela desafios e avan\u00e7os da cultura cooperativista no Brasil"},"content":{"rendered":"<p id=\"estudo-apresentado-por-fab\u00edola-nader-motta-ouviu-9.761-pessoas-e-mapeou-a-rela\u00e7\u00e3o-dos-cooperados-com-o-movimento-\" style=\"text-align: justify\"><em>Estudo apresentado por Fab\u00edola Nader Motta ouviu 9.761 pessoas e mapeou a rela\u00e7\u00e3o dos cooperados com o movimento\u00a0<\/em><\/p>\n<p style=\"text-align: justify\">Como est\u00e1 a cultura cooperativista no Brasil hoje? Foi essa pergunta que a superintendente do Sistema OCB, Fab\u00edola Nader\u00a0<span class=\"wf_caption\" role=\"figure\"><em>Cooperados escolhem educa\u00e7\u00e3o, forma\u00e7\u00e3o e informa\u00e7\u00e3o como princ\u00edpio priorit\u00e1rio<\/em><\/span>Motta, levou ao palco da\u00a0Semana de Competitividade 2026, nesta ultima\u00a0 quarta-feira (12). Pela primeira vez, o movimento conta com um diagn\u00f3stico nacional sobre a maturidade dessa cultura, constru\u00eddo a partir da percep\u00e7\u00e3o de cooperados, empregados, dirigentes e conselheiros.<\/p>\n<p style=\"text-align: justify\">A pesquisa ouviu 9.761 pessoas em todo o pa\u00eds. Na etapa qualitativa, foram realizadas 46 entrevistas em profundidade, em 37 cooperativas de 26 Unidades da Federa\u00e7\u00e3o e do Distrito Federal, ampliando a compreens\u00e3o sobre as percep\u00e7\u00f5es, experi\u00eancias e desafios vividos no dia a dia do cooperativismo.<\/p>\n<p style=\"text-align: justify\">O estudo chega em um momento de forte crescimento da base. O cooperativismo passou de 15,5 milh\u00f5es de cooperados em 2019 para 29 milh\u00f5es em 2025, uma m\u00e9dia de 6,1 mil novos cooperados por dia no per\u00edodo. Para Fab\u00edola, o n\u00famero tamb\u00e9m traz uma responsabilidade: garantir que quem chega conhe\u00e7a o modelo e saiba qual \u00e9 seu papel. \u201cEsses 6 mil novos cooperados todos os dias sabem que s\u00e3o cooperados? Eles sabem seus deveres, responsabilidades, direitos, o seu papel?\u201d, questionou.<\/p>\n<h3 id=\"quem-conhece,-cria-v\u00ednculo-\" style=\"text-align: justify\"><strong>Quem conhece, cria v\u00ednculo\u00a0<\/strong><\/h3>\n<figure style=\"width: 500px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\" lazyloaded\" dir=\"ltr\" src=\"https:\/\/somoscooperativismo.coop.br\/images\/55458271947_56dce003b3_k_34d5664f4061d67c.webp\" alt=\"Fab\u00edola Nader Motta, superintendente do Sistema OCB\" width=\"500\" height=\"333\" data-src=\"https:\/\/somoscooperativismo.coop.br\/images\/55458271947_56dce003b3_k_34d5664f4061d67c.webp\" \/><figcaption class=\"wp-caption-text\">Fab\u00edola Nader Motta, superintendente do Sistema OCB<\/figcaption><\/figure>\n<p style=\"text-align: justify\">Um dos principais achados da pesquisa foi a for\u00e7a da rela\u00e7\u00e3o entre cooperados e cooperativas. Entre os entrevistados, 93% afirmaram sentir o dever de honrar os compromissos assumidos com a cooperativa; 89% pretendem manter uma rela\u00e7\u00e3o de longo prazo e o mesmo percentual recomendaria sua cooperativa a amigos ou familiares. Outros 87% mant\u00eam a fidelidade mesmo em per\u00edodos de crise.<\/p>\n<p style=\"text-align: justify\">Por outro lado, a participa\u00e7\u00e3o ainda \u00e9 um ponto de aten\u00e7\u00e3o. Participar ativamente das assembleias foi o item com menor \u00edndice entre os cooperados. A falta de tempo apareceu como principal barreira, citada por 36%, seguida pela falta de informa\u00e7\u00e3o sobre como participar, com 22%. No conjunto, tr\u00eas em cada dez cooperados citaram alguma barreira relacionada \u00e0 informa\u00e7\u00e3o ou ao conhecimento, \u00edndice que chega a 43% entre os cooperados do ramo Cr\u00e9dito.<\/p>\n<p style=\"text-align: justify\">\u201cQuem conhece, gosta. A barreira \u00e9 a comunica\u00e7\u00e3o e o caminho \u00e9 a educa\u00e7\u00e3o cooperativista\u201d, resumiu Fab\u00edola.<\/p>\n<h3 id=\"educa\u00e7\u00e3o-e-integra\u00e7\u00e3o-s\u00e3o-prioridades-\" style=\"text-align: justify\"><strong>Educa\u00e7\u00e3o e integra\u00e7\u00e3o s\u00e3o prioridades\u00a0<\/strong><\/h3>\n<p style=\"text-align: justify\">Os resultados tamb\u00e9m mostram que educa\u00e7\u00e3o, forma\u00e7\u00e3o e informa\u00e7\u00e3o foi o princ\u00edpio mais citado pelos participantes como prioridade. Entre os cooperados, 58% escolheram esse princ\u00edpio como priorit\u00e1rio, percentual que sobe para 71% entre os empregados e chega a 57% entre os dirigentes. Entre os jovens de 18 a 34 anos, a prioridade foi apontada por 62%.<\/p>\n<p style=\"text-align: justify\">A chegada de novos integrantes foi apontada como um ponto de alerta. Na consulta realizada com os participantes durante a Semana de Competitividade, apenas 18% das cooperativas disseram ter um programa estruturado e cont\u00ednuo de integra\u00e7\u00e3o de novos cooperados. Al\u00e9m disso, 17% afirmaram utilizar hist\u00f3ria e mem\u00f3ria para fortalecer a identidade cooperativa. Para Fab\u00edola, os dados mostram que o desafio n\u00e3o \u00e9 apenas crescer, mas fazer com que cada novo cooperado compreenda o movimento do qual passou a fazer parte.<\/p>\n<p style=\"text-align: justify\">A preocupa\u00e7\u00e3o com a cultura cooperativista, no entanto, n\u00e3o \u00e9 recente. Em 2023, dirigentes de todo o pa\u00eds responderam \u00e0 Pesquisa Nacional do Cooperativismo e 65% elegeram o refor\u00e7o da cultura cooperativista como uma prioridade para o futuro do movimento.<\/p>\n<p style=\"text-align: justify\">O diagn\u00f3stico apresentado agora amplia essa agenda e ajuda a indicar caminhos para transformar a prioridade em a\u00e7\u00f5es mais concretas de educa\u00e7\u00e3o, comunica\u00e7\u00e3o, participa\u00e7\u00e3o e prepara\u00e7\u00e3o de novas lideran\u00e7as.<\/p>\n<p style=\"text-align: justify\">Texto: Sistema OCB<\/p>\n<p style=\"text-align: justify\">Foto: Divulga\u00e7\u00e3o<\/p>\n<p style=\"text-align: justify\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-9310\" src=\"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/08\/capa-2026-4.png\" alt=\"\" width=\"234\" height=\"307\" srcset=\"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/08\/capa-2026-4.png 298w, https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/08\/capa-2026-4-229x300.png 229w, https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/08\/capa-2026-4-150x197.png 150w\" sizes=\"auto, (max-width: 234px) 100vw, 234px\" \/><\/p>\n<p style=\"text-align: justify\"><a href=\"https:\/\/digital.agriculturafamiliar.agr.br\/pub\/agriculturafamiliar\/#page\/147\"><em>Conte\u00fado exclusivo de empresas participantes do Anu\u00e1rio Brasileiro do Agroneg\u00f3cio e Agricultura Familiar \u2013 LEIA O ANU\u00c1RIO GRATUITAMENTE<\/em><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Estudo apresentado por Fab\u00edola Nader Motta ouviu 9.761 pessoas e mapeou a rela\u00e7\u00e3o dos cooperados com o movimento\u00a0 Como est\u00e1 a cultura cooperativista no Brasil hoje? Foi essa pergunta que a superintendente do Sistema OCB, Fab\u00edola Nader\u00a0Cooperados escolhem educa\u00e7\u00e3o, forma\u00e7\u00e3o e informa\u00e7\u00e3o como princ\u00edpio priorit\u00e1rioMotta, levou ao palco da\u00a0Semana de&hellip;<\/p>\n","protected":false},"author":10,"featured_media":9404,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_members_access_role":[],"_members_access_error":""},"categories":[3,131],"tags":[],"class_list":["post-9403","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agricultura","category-destaques"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pesquisa revela desafios e avan\u00e7os da cultura cooperativista no Brasil - MaisAgro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/portalmaisagro.com\/?p=9403\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pesquisa revela desafios e avan\u00e7os da cultura cooperativista no Brasil - MaisAgro\" \/>\n<meta property=\"og:description\" content=\"Estudo apresentado por Fab\u00edola Nader Motta ouviu 9.761 pessoas e mapeou a rela\u00e7\u00e3o dos cooperados com o movimento\u00a0 Como est\u00e1 a cultura cooperativista no Brasil hoje? Foi essa pergunta que a superintendente do Sistema OCB, Fab\u00edola Nader\u00a0Cooperados escolhem educa\u00e7\u00e3o, forma\u00e7\u00e3o e informa\u00e7\u00e3o como princ\u00edpio priorit\u00e1rioMotta, levou ao palco da\u00a0Semana de&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/portalmaisagro.com\/?p=9403\" \/>\n<meta property=\"og:site_name\" content=\"MaisAgro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/maisagroportal\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-14T11:48:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/08\/55458272567_d7be0dc16b_k_c637fbd42d7f3645.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"720\" \/>\n\t<meta property=\"og:image:height\" content=\"480\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Taiane do Carmo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Taiane do Carmo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403\"},\"author\":{\"name\":\"Taiane do Carmo\",\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/#\\\/schema\\\/person\\\/ade0f16b5a3434e1ec47b1fbdb9b9318\"},\"headline\":\"Pesquisa revela desafios e avan\u00e7os da cultura cooperativista no Brasil\",\"datePublished\":\"2026-08-14T11:48:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403\"},\"wordCount\":657,\"publisher\":{\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/portalmaisagro.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/55458272567_d7be0dc16b_k_c637fbd42d7f3645.webp\",\"articleSection\":[\"AGRICULTURA\",\"DESTAQUES\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403\",\"url\":\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403\",\"name\":\"Pesquisa revela desafios e avan\u00e7os da cultura cooperativista no Brasil - MaisAgro\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/portalmaisagro.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/55458272567_d7be0dc16b_k_c637fbd42d7f3645.webp\",\"datePublished\":\"2026-08-14T11:48:15+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403#primaryimage\",\"url\":\"https:\\\/\\\/portalmaisagro.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/55458272567_d7be0dc16b_k_c637fbd42d7f3645.webp\",\"contentUrl\":\"https:\\\/\\\/portalmaisagro.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/55458272567_d7be0dc16b_k_c637fbd42d7f3645.webp\",\"width\":720,\"height\":480},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/?p=9403#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/portalmaisagro.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pesquisa revela desafios e avan\u00e7os da cultura cooperativista no Brasil\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/#website\",\"url\":\"https:\\\/\\\/portalmaisagro.com\\\/\",\"name\":\"MaisAgro\",\"description\":\"O portal do agroneg\u00f3cio\",\"publisher\":{\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/portalmaisagro.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/#organization\",\"name\":\"MaisAgro\",\"url\":\"https:\\\/\\\/portalmaisagro.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/portalmaisagro.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/logo_oficial-e1749247575377.png\",\"contentUrl\":\"https:\\\/\\\/portalmaisagro.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/logo_oficial-e1749247575377.png\",\"width\":513,\"height\":107,\"caption\":\"MaisAgro\"},\"image\":{\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/maisagroportal\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/#\\\/schema\\\/person\\\/ade0f16b5a3434e1ec47b1fbdb9b9318\",\"name\":\"Taiane do Carmo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/portalmaisagro.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/images.jpeg640e5d69297d7dd56cc39a10251ad7db\",\"url\":\"https:\\\/\\\/portalmaisagro.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/images.jpeg\",\"contentUrl\":\"https:\\\/\\\/portalmaisagro.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/images.jpeg\",\"caption\":\"Taiane do Carmo\"},\"url\":\"https:\\\/\\\/portalmaisagro.com\\\/?author=10\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pesquisa revela desafios e avan\u00e7os da cultura cooperativista no Brasil - MaisAgro","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/portalmaisagro.com\/?p=9403","og_locale":"pt_BR","og_type":"article","og_title":"Pesquisa revela desafios e avan\u00e7os da cultura cooperativista no Brasil - MaisAgro","og_description":"Estudo apresentado por Fab\u00edola Nader Motta ouviu 9.761 pessoas e mapeou a rela\u00e7\u00e3o dos cooperados com o movimento\u00a0 Como est\u00e1 a cultura cooperativista no Brasil hoje? Foi essa pergunta que a superintendente do Sistema OCB, Fab\u00edola Nader\u00a0Cooperados escolhem educa\u00e7\u00e3o, forma\u00e7\u00e3o e informa\u00e7\u00e3o como princ\u00edpio priorit\u00e1rioMotta, levou ao palco da\u00a0Semana de&hellip;","og_url":"https:\/\/portalmaisagro.com\/?p=9403","og_site_name":"MaisAgro","article_publisher":"https:\/\/www.facebook.com\/maisagroportal","article_published_time":"2026-08-14T11:48:15+00:00","og_image":[{"width":720,"height":480,"url":"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/08\/55458272567_d7be0dc16b_k_c637fbd42d7f3645.webp","type":"image\/webp"}],"author":"Taiane do Carmo","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Taiane do Carmo","Est. tempo de leitura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/portalmaisagro.com\/?p=9403#article","isPartOf":{"@id":"https:\/\/portalmaisagro.com\/?p=9403"},"author":{"name":"Taiane do Carmo","@id":"https:\/\/portalmaisagro.com\/#\/schema\/person\/ade0f16b5a3434e1ec47b1fbdb9b9318"},"headline":"Pesquisa revela desafios e avan\u00e7os da cultura cooperativista no Brasil","datePublished":"2026-08-14T11:48:15+00:00","mainEntityOfPage":{"@id":"https:\/\/portalmaisagro.com\/?p=9403"},"wordCount":657,"publisher":{"@id":"https:\/\/portalmaisagro.com\/#organization"},"image":{"@id":"https:\/\/portalmaisagro.com\/?p=9403#primaryimage"},"thumbnailUrl":"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/08\/55458272567_d7be0dc16b_k_c637fbd42d7f3645.webp","articleSection":["AGRICULTURA","DESTAQUES"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/portalmaisagro.com\/?p=9403","url":"https:\/\/portalmaisagro.com\/?p=9403","name":"Pesquisa revela desafios e avan\u00e7os da cultura cooperativista no Brasil - MaisAgro","isPartOf":{"@id":"https:\/\/portalmaisagro.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/portalmaisagro.com\/?p=9403#primaryimage"},"image":{"@id":"https:\/\/portalmaisagro.com\/?p=9403#primaryimage"},"thumbnailUrl":"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/08\/55458272567_d7be0dc16b_k_c637fbd42d7f3645.webp","datePublished":"2026-08-14T11:48:15+00:00","breadcrumb":{"@id":"https:\/\/portalmaisagro.com\/?p=9403#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/portalmaisagro.com\/?p=9403"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/portalmaisagro.com\/?p=9403#primaryimage","url":"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/08\/55458272567_d7be0dc16b_k_c637fbd42d7f3645.webp","contentUrl":"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/08\/55458272567_d7be0dc16b_k_c637fbd42d7f3645.webp","width":720,"height":480},{"@type":"BreadcrumbList","@id":"https:\/\/portalmaisagro.com\/?p=9403#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/portalmaisagro.com\/"},{"@type":"ListItem","position":2,"name":"Pesquisa revela desafios e avan\u00e7os da cultura cooperativista no Brasil"}]},{"@type":"WebSite","@id":"https:\/\/portalmaisagro.com\/#website","url":"https:\/\/portalmaisagro.com\/","name":"MaisAgro","description":"O portal do agroneg\u00f3cio","publisher":{"@id":"https:\/\/portalmaisagro.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/portalmaisagro.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/portalmaisagro.com\/#organization","name":"MaisAgro","url":"https:\/\/portalmaisagro.com\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/portalmaisagro.com\/#\/schema\/logo\/image\/","url":"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2024\/11\/logo_oficial-e1749247575377.png","contentUrl":"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2024\/11\/logo_oficial-e1749247575377.png","width":513,"height":107,"caption":"MaisAgro"},"image":{"@id":"https:\/\/portalmaisagro.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/maisagroportal"]},{"@type":"Person","@id":"https:\/\/portalmaisagro.com\/#\/schema\/person\/ade0f16b5a3434e1ec47b1fbdb9b9318","name":"Taiane do Carmo","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/04\/images.jpeg640e5d69297d7dd56cc39a10251ad7db","url":"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/04\/images.jpeg","contentUrl":"https:\/\/portalmaisagro.com\/wp-content\/uploads\/2026\/04\/images.jpeg","caption":"Taiane do Carmo"},"url":"https:\/\/portalmaisagro.com\/?author=10"}]}},"jetpack_publicize_connections":[],"authors":[],"_links":{"self":[{"href":"https:\/\/portalmaisagro.com\/index.php?rest_route=\/wp\/v2\/posts\/9403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/portalmaisagro.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/portalmaisagro.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/portalmaisagro.com\/index.php?rest_route=\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/portalmaisagro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9403"}],"version-history":[{"count":1,"href":"https:\/\/portalmaisagro.com\/index.php?rest_route=\/wp\/v2\/posts\/9403\/revisions"}],"predecessor-version":[{"id":9405,"href":"https:\/\/portalmaisagro.com\/index.php?rest_route=\/wp\/v2\/posts\/9403\/revisions\/9405"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/portalmaisagro.com\/index.php?rest_route=\/wp\/v2\/media\/9404"}],"wp:attachment":[{"href":"https:\/\/portalmaisagro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/portalmaisagro.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/portalmaisagro.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}