{"id":5756,"date":"2026-03-09T11:40:56","date_gmt":"2026-03-09T14:40:56","guid":{"rendered":"https:\/\/portalmaisagro.com\/?p=5756"},"modified":"2026-03-09T11:40:56","modified_gmt":"2026-03-09T14:40:56","slug":"sucessao-rural-lideranca-e-desafios-da-gestao-no-campo-sao-destaques-em-programacao-voltada-ao-fortalecimento-do-cooperativismo","status":"publish","type":"post","link":"https:\/\/portalmaisagro.com\/?p=5756","title":{"rendered":"Sucess\u00e3o rural, lideran\u00e7a e desafios da gest\u00e3o no campo s\u00e3o destaques em programa\u00e7\u00e3o voltada ao fortalecimento do cooperativismo"},"content":{"rendered":"<p style=\"text-align: justify\"><em>O 11\u00ba Encontro de Empres\u00e1rias Rurais Cotrijal re\u00fane mulheres do agro na Expodireto Cotrijal 2026<\/em><\/p>\n<p style=\"text-align: justify\"><strong><i>Atividades envolvem diferentes gera\u00e7\u00f5es, al\u00e9m de um evento especial para mulheres<\/i><\/strong><\/p>\n<p style=\"text-align: justify\">A valoriza\u00e7\u00e3o de pessoas e do cooperativismo ganha destaque na programa\u00e7\u00e3o da 26\u00aa Expodireto Cotrijal. Durante os dias de feira, de 9 a 13 de mar\u00e7o, o Departamento de Cooperativismo da Cotrijal (Decoop), realiza uma s\u00e9rie de atividades voltadas a diferentes p\u00fablicos ligados ao agroneg\u00f3cio, como empres\u00e1rias rurais, jovens cooperativistas e crian\u00e7as.<\/p>\n<p style=\"text-align: justify\">Entre os principais eventos, est\u00e1 o 11\u00b0 Encontro de Empres\u00e1rias Rurais Cotrijal, que ocorre na quarta-feira, dia 11 de mar\u00e7o, das 13h \u00e0s 14h45, no Audit\u00f3rio Central. O encontro contar\u00e1 com palestra da especialista Rejane Novello, reunindo mulheres que atuam no meio rural para debater lideran\u00e7a, empreendedorismo e os desafios da gest\u00e3o no campo.<\/p>\n<p style=\"text-align: justify\">Na quinta-feira, 12 de mar\u00e7o, a programa\u00e7\u00e3o segue com o Summit do Jovem Cooperativista, que ser\u00e1 realizado \u00e0s 14h, na Arena Agrodigital. O destaque do evento ser\u00e1 a palestra sobre transi\u00e7\u00e3o geracional no Agroneg\u00f3cio, ministrada por Camila Telles, especialista em comunica\u00e7\u00e3o no agro. O encontro tem como objetivo incentivar a juventude rural e tamb\u00e9m discutir a import\u00e2ncia da sucess\u00e3o familiar no agroneg\u00f3cio.<\/p>\n<p style=\"text-align: justify\">Al\u00e9m disso, durante toda a semana, representantes do Programa Supernova, voltado a jovens associados da Cotrijal, estar\u00e3o na Arena Agrodigital, apresentando as a\u00e7\u00f5es e objetivos da iniciativa para os visitantes.<\/p>\n<p style=\"text-align: justify\">J\u00e1 na sexta-feira, dia 13 de mar\u00e7o, a programa\u00e7\u00e3o ser\u00e1 voltada \u00e0s crian\u00e7as, com realiza\u00e7\u00e3o do Brotinho Day, a partir das 9h30, na Casa da Fam\u00edlia. A atividade re\u00fane filhos e netos de associados em um momento de integra\u00e7\u00e3o com os valores do cooperativismo desde cedo.<\/p>\n<p style=\"text-align: justify\">Para o vice-presidente da Cotrijal, Enio Schroeder, atividades como essas refor\u00e7am o compromisso da cooperativa com seu associado. \u201c\u00c9 necess\u00e1rio manter sempre acesa a chama do cooperativismo. \u00c9 para fortalecer esse movimento que desenvolvemos um trabalho com todos os associados, em especial com iniciativas voltadas para mulheres, jovens e crian\u00e7as, buscando ampliar cada vez mais a participa\u00e7\u00e3o desses p\u00fablicos na cooperativa. Acreditamos que a educa\u00e7\u00e3o cooperativista \u00e9 fundamental para a sustentabilidade do nosso neg\u00f3cio, assim como do setor agro \u201d, destaca o vice-presidente.<\/p>\n<p style=\"text-align: justify\">A Casa da Fam\u00edlia Cotrijal tamb\u00e9m \u00e9 um dos espa\u00e7os de destaque durante a feira. Localizada pr\u00f3ximo ao acesso principal do parque e \u00e0s bandeiras, a estrutura foi pensada para oferecer conforto e acolhimento aos associados e suas fam\u00edlias durante a visita \u00e0 Expodireto Cotrijal.<\/p>\n<p style=\"text-align: justify\">Por J\u00e9ssica Gomes | Assessoria de Imprensa Expodireto Cotrijal<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O 11\u00ba Encontro de Empres\u00e1rias Rurais Cotrijal re\u00fane mulheres do agro na Expodireto Cotrijal 2026 Atividades envolvem diferentes gera\u00e7\u00f5es, al\u00e9m de um evento especial para mulheres A valoriza\u00e7\u00e3o de pessoas e do cooperativismo ganha destaque na programa\u00e7\u00e3o da 26\u00aa Expodireto Cotrijal. Durante os dias de feira, de 9 a 13&hellip;<\/p>\n","protected":false},"author":10,"featured_media":5757,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[131,230],"tags":[],"class_list":["post-5756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destaques","category-feiras-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sucess\u00e3o rural, lideran\u00e7a e desafios da gest\u00e3o no campo s\u00e3o destaques em programa\u00e7\u00e3o voltada ao fortalecimento do cooperativismo - MaisAgro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/portalmaisagro.com\/?p=5756\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sucess\u00e3o rural, lideran\u00e7a e desafios da gest\u00e3o no campo s\u00e3o destaques em programa\u00e7\u00e3o voltada ao fortalecimento do cooperativismo - MaisAgro\" \/>\n<meta property=\"og:description\" content=\"O 11\u00ba Encontro de Empres\u00e1rias Rurais Cotrijal re\u00fane mulheres do agro na Expodireto Cotrijal 2026 Atividades envolvem diferentes gera\u00e7\u00f5es, al\u00e9m de um evento especial para mulheres A valoriza\u00e7\u00e3o de pessoas e do cooperativismo ganha destaque na programa\u00e7\u00e3o da 26\u00aa Expodireto Cotrijal. 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